With just a quick glance you can see if your business is growing or shrinking.

New members show you the count for the month so far and the forecasted total for the end of the month.

Cancelled members tells you how many people have left and how many more are likely to leave by the end of the month.

The Terms

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New Members

The number of new members who joined (and will join) during the current month.

Cancelled Members

The number of members who cancelled (and will cancel) during the current month.

Selection

The selection is chosen in the filters. By default, it is the last 30 days.

Comparison

The comparison is chosen in the filters. By default, it is the last 31 to 60 days.

The Math

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Revenue

New Members

Count of new daily members during the period. Boxes show the new members so far and the forecast.

Cancelled Members

Count of cancelled members during the period. Boxes show the cancelled members so far and the forecast.

The Visuals

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The X axis (or horizontal axis)

Day of the month

The Y axis (or vertical axis)

Count of members

Dark Blue Line

This line shows real progress over time. It is actual data.

Light Blue Line

The line shows the current forecast. This is updated every day based on all of your historical data.

Dark Grey Line

This grey line represents the average of the last 30 days for comparison. When you change the filters the grey line provides a new comparison. For example, when you set the filter to show 3 months of data the comparison will reflect 3 months of data.

The Updates

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This report updates daily at 21:00 CET / GMT+2. It shows data from the day before.

The Filters

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Default is 30 days like almost all reports

When comparing data ranges it is good to use the same amount of days in the selection and comparison.